The denim brand is known for their iconic campaigns throughout the years, so what better way to celebrate a major milestone than by enlisting one of the most memorable Guess girls of the past?
From Adriana Lima to Laetitia Casta and Alessandra Ambrosio, the privilege of fronting a Guess campaign has only been awarded to a select few — and these girls make up an elite collection of Guess girls. While there have been many gorgeous gals who have posed for the brand throughout the years, no one could compete with iconic Guess girl veteran Claudia Schiffer. With six campaigns, (from 1989-1991), under her belt she was the perfect choice for the brand’s 30th anniversary campaign — and she looks better than ever, 23 years later!
“Guess will always have a soft spot in my heart, and I’m excited that 23 years later we can still work together so successfully,” she said. “Shooting the Guess 30th anniversary campaign was like going back in time. It brought back so many great memories and has been a lot of fun working together again with Ellen and Paul.”
Here, Claudia can be seen in a campaign from ’89. For the 30th anniversary, the model shows off a special capsule collection while posing in Italy. The collection will launch nationwide on Apr. 19, both in Bloomingdales and in Guess stores.
It’s hard to believe this shot was taken 23 years ago — but it was the start of an iconic era, both for Guess and for Claudia!